Huh?

This is was the notice on my Schwan’s Mike and Ike Tropical Typhoon Pops.

This product, when extremely cold, may stick to warm skin, lips, etc. Before eating, please briefly rub the product, WHILE STILL IN THE WRAPPER, between the palms of your hands to ensure maximum enjoyment.

Okay, I know I am not always the cleanest thinker, but come on. Where else would you put a popsicle? Are they covering their butts in case some kid rubs a Popsicle, not in the wrapper, all over his body?

My kids love the treats, but I am glad they can't read yet...